What Is One Book That Has Changed the Way You Do Business?
Entrepreneurs reveal a book that revolutionized their business approach.
A book can totally shake up how you do business.
One read, and suddenly, you’re seeing things in a whole new light, finding fresh ideas and approaches you never considered before.
We asked entrepreneurs:
What is one book that has changed the way you do business?
Here are books that totally flipped the script on how they run things.
Good to Great by Jim Collins
Its central precept, that disciplined people, thoughts, and actions breed great organizations, reinforced my innate belief in the importance of discipline in propelling business success.
In my initiative, LLC Attorney, I’ve applied concepts from the book such as First Who, Then What, in assembling an elite team of dedicated individuals and The Hedgehog Concept to simplify complex legal proceedings for our clients.
Through this application, we’ve managed to revolutionize our service delivery, prioritizing transparency and efficiency.
Andrew Pierce, CEO, LLC Attorney
Start with Why by Simon Sinek
This book helped me realize the importance of having a clear purpose behind my business.
By focusing on the “why” rather than just the “what” or “how,” I’ve been able to inspire and engage both my team and clients more effectively.
It has fundamentally shifted my approach to leadership and strategy, ensuring that our actions and decisions always align with our core mission and values.
Marcus Clarke, Owner, Searchant
Blue Ocean Strategy by W. Chan Kim and Renée Mauborgn
This book inspired me to seek uncontested market spaces and create demand rather than compete in saturated markets.
This strategic shift encouraged us to innovate uniquely at Spectup, focusing on differentiation and value innovation.
Niclas Schlopsna, Managing Consultant and CEO, spectup
The Lean Startup by Eric Ries
The Lean Startup by Eric Ries revolutionized my approach to business.
It emphasized validated continuous learning, rapid iteration, and a focus on creating value for customers.
These principles have been key to my business’s success.
I make sure to keep up with the latest trends and technologies and incorporate them as quickly as possible.
It has helped me streamline processes, reduce waste, and prioritize innovation.
Tell Your Clients Where to Go! A Practical Guide to Providing Passionate Client Leadership by Todd Sebastian
I am the CEO of Searchbloom, a marketing firm that focuses on SEO and PPC.
Tell Your Clients Where to Go! A Practical Guide to Providing Passionate Client Leadership by Todd Sebastian changed how I approach business.
It stresses the importance of guiding clients with clarity and genuine enthusiasm and ensuring their goals sync with our strategies.
Since adopting these principles, our client relationships have strengthened, and our agency has grown significantly.
It’s proof that passionate client leadership is vital to success.
Cody Jensen, CEO and Founder, Searchbloom
Originals: How Non-Conformists Move the World by Adam Grant
For an entrepreneur, breaking the mold and challenging norms in business and behavior is crucial.
Adam Grant’s book delves into how leaders can fight groupthink and how those who defy the norm can advance society and technology quickly and significantly.
From this book, I’ve learned the importance of breaking norms to rise to the top and how to foster productively irreverent thought patterns in others, thereby cultivating a more creative and valuable team.
Craig Focht, Co-Founder and CEO, All Pro Door Repair
Hooked: How to Build Habit-Forming Products by Nir Eyal
As a UI/UX design agency, Hooked: How to Build Habit-Forming Products by Nir Eyal has been impactful.
It’s shaped how we design client interactions to create positive, long-lasting relationships.
Juan Carlos Munoz, Co-Founder, CC Creative Design
How to Win Friends and Influence People by Dale Carnegie
How to Win Friends and Influence People by Dale Carnegie is by far my favorite book and should be a must-read for any entrepreneur.
His book has simple techniques that have affected not only my business life but also how I handle my personal life.
I read How to Win Friends and Influence People very early on in my entrepreneurial journey, and it helped me more than any other advice I received.
This book is not a self-help book for people who want to make friends. It is a book that reiterates the basic skills of leadership in a work environment.
Evan McCarthy, President and CEO, SportingSmiles
Profit First by Mike Michalowicz
Profit First by Mike Michalowicz addresses one of the biggest problems I faced when first starting out as an entrepreneur: finances.
It gave me an efficient system for managing my business’s financials and ensuring we make profits each month.
It’s perfect for business owners who want a better understanding of their monthly finances and are focused on optimizing profits.
The book includes case studies, systems to use, and free resources that go along with it. A must-read!
Connor Gillivan, Entrepreneur, Owner and CMO, TrioSEO
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