What to Include On a Homepage
Website homepage design is essential to a site’s success, and this means including all of the key elements from the get-go.
A homepage is often the first point of contact between a website and its visitors.
It should be designed to communicate the website’s purpose and encourages visitors to explore further.
We’ll discuss what elements to include in a homepage to make it engaging, informative, and user-friendly.
Clear and concise header
A header is the first thing visitors see when they land on a homepage.
It should include the website’s name, logo, and tagline that succinctly describes what the website is about.
The header should be visually appealing and easily recognizable.
Navigation menu
A navigation menu should be easy to find and easy to use.
It should list all the main sections of the website and provide clear labels for each.
Ideally, the navigation menu should be visible on every website page to make it easy for visitors to find what they’re looking for.
Hero image or video
A hero image or video is a large, eye-catching visual that’s usually placed at the top of a homepage.
It should be relevant to the website’s purpose and capture visitors’ attention.
It’s an excellent opportunity to showcase the website’s products, services, or key features.
Call-to-action buttons
Call-to-action (CTA) buttons are designed to encourage visitors to take a specific action, such as signing up for a newsletter, making a purchase, or contacting the website’s team.
They should be prominently displayed and clearly labeled to make it easy for visitors to take action.
Testimonials and social proof
Testimonials and social proof are effective ways to build trust with visitors.
They can include customer reviews, case studies, or endorsements from reputable sources.
Including testimonials and social proof on a homepage can increase visitors’ confidence in the website’s products or services.
Featured content
Featuring the content on a homepage can help visitors discover what the website has to offer.
This can include blog posts, articles, or other types of content that provide value to visitors.
The featured content should be regularly updated to keep visitors engaged.
Contact information
Including contact information on a homepage can help visitors get in touch with the website’s team if they have any questions or concerns.
This can include an email address, phone number, or physical address.
It’s essential to make sure the contact information is up-to-date and easy to find.\
